📈 Accept the Market as It Is
Happy Monday!
Here is an Idea, an Action, and a Question to consider this week.
Idea
“Acceptance doesn’t mean you agree with, condone, or give up. It simply means you stop fighting reality.” – Dan Millman
If you’re in a state of anger and unacceptance about where the market is, then it’s time to hit the refresh button. Your frustration will not make interest rates go down or your profits go up. The only way to thrive in a tough market is to accept the state of the market, and work within the actual landscape––not the landscape you wish it were.
Consider physical fitness. Most people know what is required to stay physically fit: eat healthy food, get adequate rest, consistently work out, etc. Why, then, isn’t everyone who has access to these things physically fit? Because developing and maintaining those habits can be uncomfortable and difficult.
It’s better to deal with discomfort and difficulty now rather than later––because while it may be hard to develop the habits that lead to physical fitness, failing to do so will eventually result in poor health. If I can accept the discomfort of early morning workouts and the difficulty of healthy eating, I can avoid a future of decreased mobility, a weakened immune system, and/or a lower quality of life.
In the same way, if I can accept the discomfort of a tough market and the difficulty of finding new avenues for growth, I can avoid a future of decreased profitability, a weakened brand, and/or a lower quality of business.
Action
Pick one new avenue to explore/expand. Maybe it’s updating your website. Maybe it’s creating a new social media strategy. Maybe it’s taking a real estate course 😉. Or perhaps it’s doing those dreaded cold calls you’ve been putting off. Do something new!
Question
How often do you complain about the state of the market?
See you next week,
Matt “Roar” Gardner
Real estate investor-agent, Author of Supersonic Real Estate: Light Your Afterburner to Accelerate Your Investor-Agent Career (Coming Soon!), and keynote speaker.